Today I wanted to talk about how you can get more traffic from Youtube to your OWN websites. In fact, it doesn’t even have to your own sites, it could even be affiliate links.
With Youtube being the worlds second largest search engine it makes sense that you would want to grab some of their visitors and send them over to your sites. Right?
Over recent weeks I have been asked by a few of my subscribers “How do some people link to EXTERNAL sites in Youtube?” So I thought I would put together a blog post showing you how to do this.
Lots of people just add their links in the description area below their video and then use an annotation within the video to encourage them to “click” that link. However, it is FAR more effective to have a clickable annotation within the video itself that will take the viewer straight to a URL of your choice.
For those of you that do not know what an “annotation” is, it is a peice of textual content that you can display over your video content at any specific time and the really good thing about this is that you can do all of this EASILY from within Youtube itself.
Let’s Get Started
In order to be able to link out to external sites from your videos you need to have TWO things…
A) An account that is in good standing
B) A verified account
If you have not verified your account it will tell you in your Youtube Dashboard and it only takes a minute to do. It basically confirms your account which helps to cut down on spammers.
Step 1: Verify Your Account
The first thing you need to do is log into your Youtube account and from your “dashboard” click on “Channel Settings” as shown above.
Then you need to check that your account is VERIFIED. If it isn’t verified then simply click on the link / button and follow the simple instructions in order to verify your account. You will also see in the above screenshot that my account is in “Good Standing”. Check that yours is also in good standing. If it is then you are READY to move on.
Step 2: Adding Your Associated Website
From your channel settings click on the “Advanced” tab. You will see a section that is labelled “Associated website”. This is where you can associate one of your websites with your Yotube account. Add one of your site and add it.
Now what this means is that you are now able to link to any pages from that site directly from your Youtube videos. If you are now wondering how you can add affiliates link… simple… using re-directs.
If you are using WordPress simple download and install a FREE plugin called “Pretty Links”. This allows you to generate URLs that re-direct to ANY ppage of your choice.. including affiliate links. Pretty Links will also tracks clicks too so you can find out how successful your new Youtube marketing campaigns are doing.
Step 3: Adding Clickable Annotations
Once you have added your “Associated Website” you can add clickable links to ANY of your Youtube Videos.
Once you have uploaded a video click on your “Video Manager” tab and select the video you would like to add clickable annotations too. Then (as shown above) click on on the “Annotations” link.
You can then add your annotation. To make it link to your EXTERNAL URL simply check the “Link” checkbox and select “Associated Website” from the dropdown menu. Then enter the URL or link that “re-directs” to your chosen affiliate link etc. This must be from your associated website.
Simply save and you now have a video that links directly to your chosen URL from within your Youtube video. This can drastically increase the amount of traffic you get from Youtube.. and believe me, there is a TON of it.
TIP: Lots of people only watch the first minute or two of a video unless it is REALLY relevant and engaging so it’s wide to add a small annotation along the bottom or twop of your video that displays throughout the WHOLE duration of your video. Alternatively have you annotion show up after about 15-20 seconds and then also towards the end.
I hope you enjoyed this blog post and put this Youtube technique into action.
Until next time